University Web Developers

University Web Developers

We are looking to survey our users to get feedback on what they like and don't like about our Admissions site. It has been suggested that we use a pop-up for this survey, but the usability side of me has reservations about this approach.  So I am interested in your ideas about the best way to survey users of a web site. Your thoughts?

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Hi Mark,

I would recommend usability testing instead of or in addition to a survey. We did some usability testing on our site with prospective freshmen and transfers that were on campus for a tour. We gave them some tasks to complete and observed whether or not they were able to find the content, what paths they took and how long it took to accomplish them. We then discussed with the students what they liked and didn't like about the site, as well as things they liked/disliked on other university sites. They were very candid and insightful. This was helpful data to have as we redesigned the navigation structure and content.

Hilary Knox
University at Albany, SUNY
Thanks Hilary. We are doing usability testing as well. We want to use a survey to collect data from a wider audience on their general impressions of the site to supplement our usability findings. The big question is what is the best way to implement a survey without hindering usability.
We've done the pop-up to an extent. What we've had the best luck with was a css "popup." While slightly more difficult to implement it is a bit easier on the average user and placement can be adjusted so as not to interfere with any other areas.

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