University Web Developers

University Web Developers

Check out our new website, provide some quick feedback

Howdy ya'll,

Our college is re-launching our website this summer. The new version is built in Drupal 7. We have about 50 degrees from seven departments here on the Purdue main campus and eight statewide locations.

Anyone want to give it a quick look and provide any constructive criticism? 

Our goals were: focus on prospective students, mobile friendly, seo optimized, organized for recruitment.

Thanks for any feedback you provide. We know it's not perfect, but neither is our current website :)

Matt Bosma
Digital Marketing Manager
Purdue University College of Technology

New site testing URL: https://www3.tech.purdue.edu

Views: 188

Attachments:

Reply to This

Replies to This Discussion

Hi Matt!

I took a look at that site tonight.  Here's a couple thoughts:

1. Bottom nav is very text heavy.  Lots and lots of words.  I understand why you need all those links/options...but it just is in such stark contrast with the imagery near the top of the page.

2. Slideshow/Image Slider.  Seems like everyone uses these now...but as someone who has no previous experience with your institution, I'm not sure what they're for (or why I should click on them to get more information).

3. 9 Statewide Locations graphic.  I'm wondering if having the "9" on the left side of that copy instead of the right would read/flow just a little better.  When I saw the page for the first time, I read "Statewide locations where you can get your degree," then thought: "what's that 9 for?"  :-)  My mind's as sharp as a butter knife, so I eventually figured it out...ha!  But at least for me, it would have made more sense to have the "9" left of that block of copy.

4. Image optimization.  A lot of the imagery used on the site is a lot bigger (file size) than it needs to be.  Doesn't matter on screaming-fast on-campus servers!  But at a percentage of people's homes and/or for mobile content delivery (phones, tablets, etc.), reducing the total KB needed to fully display a page would help.  For example, the current info-graphic-about-cot.png file.  31,701 bytes.  A quick application of some batch optimization techniques using a free tool such as PNGSlim gets that image down to 18,558 bytes (attached).  A savings of 41 percent.

Not sure if that is useful to you...but those were a few things I saw when looking at the re-design.  Best of luck!

Attachments:

Hi Matt,

I just took a quick look - from a prospective student point of view. The first thing I want to know about is your degrees, so I hit that link under "Prospective students." I saw that the first degree listed says it's "available at: WL." Not having any idea what WL is (since I don't know your locations and don't live in your state), I clicked on it to see what it means. The page it takes me to says nothing about WL. I'm confused. You're making me work to hard to figure out what WL is. In fact, when I do go to the "Locations" page, there are no matching abbreviations for those locations, so I have to continue to work to figure out what WL is (I'm not working hard, but I would prefer to see the same abbreviation graphics along with each spelled out location).

I'm currently fighting a similar campus labeling war. I think it's often easy for the main campus (which I'm assuming WL is) to assume everyone knows where that campus is, that it's the main campus, and what it's called.

Hope this is somewhat helpful!

Kathy

Your use of color is great. Especially on this page https://www3.tech.purdue.edu/degrees. I'm curious to know the logic of the background color for the degree programs. At first I assumed it was alpha but that didn't hold.

Couple of ideas here. 1) At the top have a tag option for each location (and maybe put this on a map - or add a map with those cool location dots) to eliminate or sort options below. 2) I love the font BebasNeueRegular but I don't think it is readable as font-weightbold. I clicked that off and it still looks awesome. The font itself as a heading has enough derivation from the paragraph text. Side note: I'll bet you picked that font after you had different one as a heading that was already bold. Another option would be to keep the bold and add letter-spacing. 0.03em seems to do the trick. But you will have to fix your footer widths because "College of Technology Events" breaks to another line. Te first col in the footer needs about 35% instead of the equal 25% then downsize the remaining three cols. This also seem to alleviate some of Derek Tonn's concerns about it looking wordy (and with out removing any words)

 Kudos for asking for constructive criticism. Hope this helps.

RSS

Elsewhere

Latest Activity

Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Change is inevitable, and you want to make sure your content is still consistent after you reorganize your site. Check out the importance of using dependency tags in OU Campus to make sure both your site visitors and search engines can still find…"
Thursday
Allison Howard is now a member of University Web Developers
May 19
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Planning a dream kitchen is like redesigning a website. It's easy to change the colors, but if the content doesn't provide what users need, your site visitors will not find value. So where do you start?"
May 12
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"When thinking about valuable content for your higher ed site, try testimonials and quotes to attract prospective students. Download the latest E-Expectations report today. "
May 11
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Check out more of these stats by downloading our latest E-Expectations Report today!"
May 4
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Your website’s voice helps drive your brand and deliver consistency across your site. In our latest blog post, Jim Heiney from Lock Haven University shows how to keep that consistency using OU Campus."
May 2
Fabio posted a discussion

Top 200 Universities in Facebook

Just a brief note to inform all University developers that we have just published a new ranking of the top 200 Universities in Facebook based on the number of likes (fans count) each Facebook page has. Visit http://www.4icu.org/top-universities-facebook/For the US listing of all Universities in Facebook and their fans count popularity please visit…See More
May 2
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"New blog post! Find out what prospective students are wanting to find on your website."
Apr 28
Kathy Nix posted a discussion

user levels

Is there anyway you can edit a user level?  We have level 8 users and want to add "Add to Dictionary" without opening every user and clicking on the Add to Dictionary box.See More
Apr 26
Doug Thompson posted a discussion

Solution for deluge of daily emails?

So way back in "the day" (eight or so years ago), our employee/student email inboxes were routinely deluged with 40+ individual email messages per day due to the "campus-wide" email lists being open for anyone here to send messages to.Enough people eventually decried the situation, so we came up with an email/website "publication" that was basically akin to a "daily digest email" of what were originally individual messages.This was highly successful and took a large part of the burden off of…See More
Apr 21
Andrew Soderberg replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Mark, Just a suggestion regarding a sustainable future for UWEBD (software platform). When I was at OmniUpdate we migrated from Ning to SocialEngine. SE has a Ning 2 import tool: http://get.socialengine.com/ning/ The process was pretty smooth for…"
Apr 21
Christopher Snizik is now a member of University Web Developers
Apr 18
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Our 2017 OmniUpdate User Training Conference was a huge success! For a recap of the event, head over to our blog. "
Apr 17
Profile IconChris Amelung and Derek Pasnick joined University Web Developers
Apr 10
Barb Iannucci replied to Dean Hartman's discussion Best CMS option
"I'm interested in this as well..."
Apr 4
Dean Hartman posted a discussion

Best CMS option

It's time for us to move away from our current CMS, and I was wondered what is working best for others: a pre-packaged solution, or building your own with WordPress, Drupal or ...?See More
Apr 4
Cindy is now a member of University Web Developers
Apr 1
Profile IconDean Hartman and Laura T joined University Web Developers
Mar 28
Tarekegn Nibret is now a member of University Web Developers
Mar 15
Scott Dailey is now a member of University Web Developers
Mar 10

UWEBD has been in existence for more than 10 years and is the very best email discussion list on the Internet, in any industry, on any topic

About

© 2017   Created by Mark Greenfield.   Powered by

Badges  |  Report an Issue  |  Terms of Service