This question might seem basic to most of you, but my university, which caters mainly to adult students, we still struggle with it.
How do you get names and contact info (emails and postal addresses) for high school juniors and seniors; and their parents to market to?
Do you purchase lists, work with local schools or their districts.
Any tips would be appreciated.
I use to work for an organization who would market to high-school students by going through the local schools/school districts. However, you must have an initiative the district is working with typically. I would start in the school districts and get their participation.