University Web Developers

University Web Developers

Director of Web Communications - Florida International University - Miami, FL

There is an opening for Director of Web Communications at FIU.

https://pslinks.fiu.edu/psp/jobs/CUSTOMER/HRMS/c/HRS_HRAM.HRS_CE.GB...

Job Summary

  • Serves as strategic planner and chief public relations officer for the unit.  Manages budget, staff, vendor relationships and acts as account manager for mission critical web-based marketing initiatives.
  • Oversees and directs the development and implementation of the University's website and interactive plan.
  • Provides direction for the development and implementation of school/college, key units and other web sites and interactive plans. This involves management of a team of web strategists and web analysts focused on best practices in information architecture, site and landing page design, content development, search engine optimization, search engine marketing (including paid search, user research and site analytics), display, mobile, and other/new digital media strategies.
  • Leads a team that plans, executes and manages all aspects of key programs and works cooperatively with marketing and communications staff, internal technology and outside vendors/partners as appropriate.
  • Responsible for monitoring and analyzing overall web and digital marketing performance to identify, prioritize and execute appropriately on opportunities for improvement in market effectiveness.
  • Serves as a brand ambassador and ensures that web and digital activities are based on a solid brand strategy, positioning/value proposition development, claims development and messaging to attract prospective student and constituents in support of building the FIU brand.
  • Works with senior administration to assess trends in digital technology and adopt strategies that are in concert with the university's strategic plan.
  • Consults with department faculty and staff, applying expertise to design, develop, test, deploy, and support digital platforms to facilitate university goals, individual department goals, and system integrity for teaching and other tasks. .
  • Identifies and collaborates with departmental liaisons to enhance the overall content strategy.
  • Reviews departmental digital platforms for required elements, content, format, and accuracy.
  • Conducts and assists in organizing hands-on training for faculty, staff, and students on the use of online content development. Communicates relevant advances in web techniques, languages, and technology to faculty and staff.
  • Communicates with third parties for applications and programs that will be used as part of the digital landscape for the university.
  • Keeps abreast of current digital practices, pedagogy, and the use of web content management systems. Keeps abreast of advances in computing technology that may affect the use of digital technology at the university. Advises administration of possible initiatives that would benefit the University's digital presence.
  • Manages a research and development budget and work with other university departments to bring new products online in a decentralized budget model.

Views: 58

Reply to This

Elsewhere

Latest Activity

Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Have you seen The University of South Alabama's new online course catalog? It integrates with Banner. Looks sharp! Check it out. "
yesterday
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Congrats to Oklahoma City Community College on going live with their new responsive online course catalog! "
Monday
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Curious about what's going to be in the 2015 E-Expectations Report? Get some hints in today's blog post! "
Aug 20
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Big congrats to Butler County Community College on going live in OU Campus last week with their new responsive site. Looks amazing! Check it out: bc3.edu "
Aug 20
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"HUGE shout-out to Hope College on going live in OU Campus with their new responsive site, which Includes a course catalog, calendar, directories, news center, and much more! Check it out: hope.edu "
Aug 18
Howard Hanna posted a discussion

Cloud Providers: Acquia or Pantheon?

We're considering moving a lower-trafficked site with a fairly vanilla Drupal install to a cloud provider and are wondering whether to go with Acquia or Pantheon.Which would you choose?See More
Aug 18
Profile IconJanine Sazinsky and Cynthia Rodriguez joined University Web Developers
Aug 14
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"#OUTC16 dates and location have been announced!! Get the scoop on our blog! "
Aug 13
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Southwest Mississippi Community College has joined the OmniUpdate family. Hip hip hooray!! #weloveourcustomers‬"
Aug 11
Howard Hanna posted a discussion

Site Search: Evaluating and Testing

Amherst College is considering switching the search engine we use on our website (Drupal) from Google Search Appliance (GSA) to Google Custom Search Engine (CSE). We are considering using Google Tag Manager (GTM) for A/B testing of GSA and CSE. We are configured to seamlessly switch between the two search options.Does anyone have ideas, resources, or a checklist you've used for testing the site search and gauging relevancy?If not GTM for A/B testing, any recommendation on what else to use?All…See More
Aug 5
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"New post up on the blog by OmniUpdate CEO, Lance Merker! Check it out: Three Takeaways from #eduweb15 "
Aug 4
Phyllis Treige posted a discussion

UX Analyst at University of Wisconsin-Madison

The Communications Department in the UW-Madison Division of Information Technology (DoIT) is looking for a full-time User Experience Analyst to join our team.  The opportunityWe’re redefining the experience of higher education at UW-Madison, from improving the course enrollment process to designing tools that support advising to overhauling the MyUW portal.  We need someone who is driven to understand the challenges our users face, to help untangle thorny process and technical ecosystems, and…See More
Aug 4
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"We're so excited to add Lake Tahoe Community College to the OmniUpdate family! Welcome aboard!"
Aug 3
Profile IconKendra Smith, Dan LeGate, Matt Kacskos and 2 more joined University Web Developers
Jul 31
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Congrats to Snow College on going live in OU Campus with their new responsive site! Check it out: www.snow.edu "
Jul 30
Sara Arnold commented on Lynn Zawie's group OmniUpdate
"Get the scoop on snippets in the new post up on the blog! "
Jul 29
Erin Leavitt commented on Lynn Zawie's group OmniUpdate
"New blog post from Kate Browne, Technology Trainer at Illinois Wesleyan University! The Welcoming Website Part 1: Accessibility and Universal Design "
Jul 22
Erin Leavitt commented on Lynn Zawie's group OmniUpdate
"Nevada State College went live in our OU Campus CMS! Check it out: nsc.edu http://nsc.edu/"
Jul 20
Erin Leavitt commented on Lynn Zawie's group OmniUpdate
"Exciting news! We've released 10.3 of OU Campus which includes OU Marketplace! Read all about it in today's blog post. "
Jul 17
Erin Leavitt commented on Lynn Zawie's group OmniUpdate
"Bard College at Simon's Rock's website has a great new look! New design by Lipman Hearne. Check it out: simons-rock.edu "
Jul 14

UWEBD has been in existence for more than 10 years and is the very best email discussion list on the Internet, in any industry, on any topic

About

© 2015   Created by Mark Greenfield.

Badges  |  Report an Issue  |  Terms of Service