University Web Developers

University Web Developers

Director of Web Communications - Florida International University - Miami, FL

There is an opening for Director of Web Communications at FIU.

https://pslinks.fiu.edu/psp/jobs/CUSTOMER/HRMS/c/HRS_HRAM.HRS_CE.GB...

Job Summary

  • Serves as strategic planner and chief public relations officer for the unit.  Manages budget, staff, vendor relationships and acts as account manager for mission critical web-based marketing initiatives.
  • Oversees and directs the development and implementation of the University's website and interactive plan.
  • Provides direction for the development and implementation of school/college, key units and other web sites and interactive plans. This involves management of a team of web strategists and web analysts focused on best practices in information architecture, site and landing page design, content development, search engine optimization, search engine marketing (including paid search, user research and site analytics), display, mobile, and other/new digital media strategies.
  • Leads a team that plans, executes and manages all aspects of key programs and works cooperatively with marketing and communications staff, internal technology and outside vendors/partners as appropriate.
  • Responsible for monitoring and analyzing overall web and digital marketing performance to identify, prioritize and execute appropriately on opportunities for improvement in market effectiveness.
  • Serves as a brand ambassador and ensures that web and digital activities are based on a solid brand strategy, positioning/value proposition development, claims development and messaging to attract prospective student and constituents in support of building the FIU brand.
  • Works with senior administration to assess trends in digital technology and adopt strategies that are in concert with the university's strategic plan.
  • Consults with department faculty and staff, applying expertise to design, develop, test, deploy, and support digital platforms to facilitate university goals, individual department goals, and system integrity for teaching and other tasks. .
  • Identifies and collaborates with departmental liaisons to enhance the overall content strategy.
  • Reviews departmental digital platforms for required elements, content, format, and accuracy.
  • Conducts and assists in organizing hands-on training for faculty, staff, and students on the use of online content development. Communicates relevant advances in web techniques, languages, and technology to faculty and staff.
  • Communicates with third parties for applications and programs that will be used as part of the digital landscape for the university.
  • Keeps abreast of current digital practices, pedagogy, and the use of web content management systems. Keeps abreast of advances in computing technology that may affect the use of digital technology at the university. Advises administration of possible initiatives that would benefit the University's digital presence.
  • Manages a research and development budget and work with other university departments to bring new products online in a decentralized budget model.

Views: 58

Reply to This

Elsewhere

Latest Activity

Catherine Crameri joined Mark Greenfield's group
Thumbnail

Accessibility

This group is for all those interested in Web Accessibility.See More
Wednesday
Catherine Crameri is now a member of University Web Developers
Wednesday
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"We’ll have tons of hands-on workshops at the 2017 OmniUpdate User Training Conference. Our latest blog post will show you which workshops are right for you!"
Feb 21
Songmei Han is now a member of University Web Developers
Feb 20
Colleen Brennan-Barry posted a discussion

HighEdWeb 2017: Call for Presentations is Open

The Higher Education Web Professionals Association is very pleased to announce that we are now accepting presentation proposals for the HighEdWeb 2017 Annual Conference, scheduled for October 8-11 in Hartford, CT.HighEdWeb 2017 is the conference BY and FOR higher education Web professionals who want to explore the unique web issues facing colleges and universities. Our profession is always growing, and we are looking for a wide variety of presenters and…See More
Feb 16
Eloine Chapman joined Anne Petersen's group
Thumbnail

Usability

A group for those interested in usability principles, practices, and testing.
Feb 9
Eloine Chapman replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"I see that this site is associated with a mailing list. I don't see a place to sign up for that?"
Feb 9
Eloine Chapman joined Lynn Zawie's group
Thumbnail

OmniUpdate

Share your experiences using OmniUpdate CMS
Feb 9
Eloine Chapman joined Mark Greenfield's group
Thumbnail

Accessibility

This group is for all those interested in Web Accessibility.See More
Feb 9
Eloine Chapman replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Yeah! I didn't know about the mug. I gotta go get one. I am happy to hear about OmniUpdate valuing this since we signed up a few months ago. I am still developing some templates but I can't wait to use the system."
Feb 9
Profile IconAngela Polczynski and Alan Baker joined University Web Developers
Feb 9
Jason Bryner replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Wonderful! Thanks OmniUpdate!"
Feb 8
Jamie George replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Dear person reading this, No more mugs.  How do I drink my delicious coffee now?   Sleepy webdev, JG"
Feb 7
Roberta (Robin) Sullivan replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Thank you OmniUpdate."
Feb 7
Profile IconJamie George, Doug Bluff, MsMardyWilson and 5 more joined University Web Developers
Feb 7
Andrea S Wasiura joined Michelle Cryan's group
Thumbnail

SUNY

For SUNY-related conversations. State University of New York web peeps should join. Others are welcome.
Feb 7
Colleen McKeone replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Thank you. I already have a mug and it is well used."
Feb 6
Matt Casteel replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"That's great news. Thanks for all you work to keep this wonderful tool available to the community."
Feb 6
Robin Ruetenik joined Mark Greenfield's group
Thumbnail

Accessibility

This group is for all those interested in Web Accessibility.See More
Feb 6
Dennis Guten replied to Mark Greenfield's discussion The UWEBD Social Network Will Live On
"Sweet news Mark. BTW, I love my mug and use it daily coffee."
Feb 6

UWEBD has been in existence for more than 10 years and is the very best email discussion list on the Internet, in any industry, on any topic

About

© 2017   Created by Mark Greenfield.   Powered by

Badges  |  Report an Issue  |  Terms of Service