We have used Hootsuite for more than a year now. I think it's great for the most part. It does well with its user interface and the layout is semi-customizable depending on your priorities.
The question we had here was whether to go with an all-in-one package that tracked facebook, youtube, and whatever else or have individual setups for each network. So, give that some thought before Hootsuite. We enjoy it here.
* One interface can update Facebook, Twitter
* Time/scheduled posts. Great if you have a bunch of material that you'd like to plan out.
* Group management. You can give multiple people access to one Twitter account w/o giving out the original password.
* Facebook link auditioning. In other words, you can post to Facebook and see what will show up below your written content. It also allows you to select the image you want to display, if any.
* Current free service ending. They have developed tiers with different monthly costs which is expensive if you have multiple people managing multiple accounts.
* URL Shortening. The interface only uses Ow.ly for shortening and image tweet-ifying. You can add your own links to the tweet/Facebook post instead but must be done manually.
If I think of some more, I'll post. Anyone care to add?
October 19-20, 2020https://2020.highedweb.org/#HEWeb20 Join us ONLINE for HighEdWeb 2020, the conference created by and for higher education professionals across all departments and divisions. Together we explore and find solutions for the unique issues facing digital teams at colleges and universities. In 2020, the Conference will be held completely online, offering multiple tracks of streamed presentations, live…See More
October 18-21, 2020 in Little Rock, Arkansas, USAhttps://2020.highedweb.org/#HEWeb20 Join us for HighEdWeb 2020, the conference created by and for higher education professionals across all departments and divisions. Together we explore and find solutions for the unique issues facing digital teams at colleges and universities. With 100+ diverse sessions, an outstanding keynote presentation, intensive workshops, and engaging networking events,…See More
The 2020 Annual Conference of the Higher Education Web Professionals Association (HighEdWeb) will travel to Little Rock, Arkansas, this October 18-21 — and the call for proposals is now open! As a digital professional in higher education, we know you have great ideas and experiences to share. From developers, marketers and programmers to managers, designers, writers and all team members in-between, HighEdWeb provides valuable professional development for all who want to explore the unique…See More
"Join our next webcast with Maxwell Rowe from @mackeycreativelab as he discusses ways to help students reach their educational goals using the guided pathways model on your website. http://bit.ly/2zhdcIt"
"Frustrated with student retention efforts and low graduation rates? Maybe it’s time to consider the guided pathways model for your institution's website. Check out our latest white paper for all the details! http://bit.ly/38rNild"