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...I'm trying to figure out if it is possible to add favourite groups to a page as opposed to adding other favourite pages??... Also, is it possible to 'personalise' titles of boxes that are on the wall??

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Unfortunately, it is not a straightforward process. I've done my best to lay out the steps for you.

STEP #1
You should add the Static FBML Application to your Page (Public Profile)
http://www.facebook.com/apps/application.php?id=4949752878

STEP #2
This will allow you to add FBML to your Page. Click the Add to Page option. It will typically add the FBML Box to your Boxes tab.

STEP #3
To move it to your Wall Page, go to the Boxes tab, click the upper right corner of the FBML Box and select Move to Wall Tab.

STEP #4
To edit the FBML in the Box, hit Edit Page. Then scroll down until you see the FBML Application and click the Pencil icon in the upper right hand corner of the Box. This will allow you to change the title of your FBML box and the FBML code.

STEP #5
You can then add the following FBML code to the FBML box


The GROUPID is what follows gid= when you are on the group page you want to link to. Here's an example link: http://www.facebook.com/group.php?gid=2208499259

In this case, 2208499259 is the GROUPID. And the code would be


If you use this special grouplink tag, Facebook will populate the Group name for you and provide a link to the Facebook Group.

I hope these instructions help. Again, it's not as easy as it probably could be. If someone else knows an easier way, by all means, feel free to share it.
I don't think your code is showing up, Mark. But thanks for the tip! This will be very helpful.
My code must have gotten lost somehow when I posted (must be something about HTML-like tags and the discussion board).

Here's a link to the FBML tag you can use to link to Groups. This is from the Facebook Developer Wiki. It provides an example:
http://wiki.developers.facebook.com/index.php/Fb:grouplink
Great! Thank you. Hope I can get it to work! Is there a reason why groups can't be linked easily to pages?..
Great question. This is the only way I know how to do it.

The Static FBML Box actually offers a good amount of flexibility (especially if you know HTML), but that flexibility also makes it a little less intuitive to work with.
Mark, you seem to be the expert here! :-) got another question for you !what's ur take on the wall display preference? fans, institution, both??... or have other tabs on default?...your toughts please...
Hariet - Our research of ~1000 university/college facebook pages shows that schools who open directly to the wall and show both fan and institution posts consistently have more discussion and community!
I don't have the numbers that Brad has, but I completely agree.

I think showing both would be how I would go, also. For a couple reasons:

(1) The point of a Facebook presence is to build a level of community and creating dialogue is an important part of that process. Having the Wall first and seeing that other students have posted says to the user "We want you to participate".

(2) Often times, schools are responding to a specific question that a user raises on their wall. If visitors to the page don't see the user question as well as your response, the response may seem out of context or create for a disjointed experience.

I might also recommend moving some of the other tabs to the wall tab (which you can do via the Move to Wall Tab option) like Events or the list of Groups that you are creating with the Static FBML Application.
Thanks Mark and Brad! Seems like I have done it right! :-) also, I have a couple of student ambassadors engaging with posts as I think it's better to come from another student than the institution itself - but usually not by posting the answer but by sending them a message.. works really well... and if they get to the stage where prospective students ask more in depth questions about courses or the application process they pass it on to me.

I just discovered this forum when trying to find a way to link groups to pages in facebook and was thrilled to see such clear directions for how to do it.  Unfortunately the wiki.developers link provided doesn't work so I've come to a grinding halt. 

Really hoping you might be able to help as I been searching through FB without success and would love to be able to link our groups to our official alumni FB page!

Unfortunately, Facebook has done away with FBML and, therefore, Static FBML tabs are no longer available. You should look into i-frame tab applications that you can add to your page.

Patrick Powers did a good blog post that may help you move forward:
http://patrickpowers.net/2011/03/no-more-static-fbml-no-problem/

These i-frame tab applications typically work by allowing HTML code, so you'll need to be familiar with some basic HTML (or good at Googling so you can just find copy-and-paste code snippets).

Good luck!

 

--Mark

Thanks Mark,

I'll take a look at the blog and see how I get on. Good job I'm just finishing up a course on basic HTML, sounds like I'm going to be putting it to use pretty soon!

 

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