University Web Developers

University Web Developers

I was just curious what other people's experience has been with using subdomains for different departments/schools instead of regular subfolders (which is what we currently use). For example:

www.yourschool.edu/department

vs.

department.yourschool.edu

From a usability perspective, is one or the other more natural to your site visitors?

From a technical perspective, has using a subdomain caused any problems with linking, cross-domain scripting, etc.?

Views: 428

Reply to This

Replies to This Discussion

Spot on. Thanks, Heidi.

So, then it comes down to the basics: creating a sound information architecture, providing a well-organized nav, and writing relevant content. No subdomains; unless you have a clear distinction in purpose and content.
Thanks Heidi for sharing your information. I often have to explain 'why' people cannot have subdomains at our University and your blog explains the reasons perfectly. Great job.
I have used both approaches in both university and private sector positions since the beginning of the web. I tend to agree with folks who are saying to use the domain name dept.school.edu for larger sites or ones that are going to be entry points. For smaller sites, the directory style is just fine and it's easier to do. At least you didn't say www.school.edu/~dept, which should be passe now (though it's not).

There are some technical advantages for the domain name, beyond it fits better on your business card. These are mentioned in other posts... Search hits and portability of the site are two of them.

I would be sure to get both dept.school.edu and www.dept.school.edu setup, if you go with domain names. Not hard to do for your DNS folks, though you may have to either ask for it or make sure it gets setup as a standard thing.
I recomend that our EDU customers do not use sub-domains for one reason - They kill search engine rankings. Google changed the rules a couple of years ago so that a sub-domain is treated as an entirely seperate domain and does not carry the rankings of the main domain. If you check your page ranking on your root domain compared to the subs you will likely see a big difference. The reason Google changed the rankings for subdomains was to account for social networks like Ning and blogs like wordpress. MySite.Wordpress.com should not carry the authority of Wordpress.com because they are totally different sites, so Google started treating each sub as a unique domain.

Also when you are managing a lot of subdomain you have more overhead in the DNS management.

Great question.

Recent changes at Google have changed the way they look at sub-domains vs. sub-directories:
http://www.webpronews.com/matt-cutts-talks-subdomains-vs-subdirecto... 

It seems that Google no longer treats sub-domains as entirely different websites - they now have roughly the same effect on your search rankings as a sub-directory.

And now that its 2013 how do folks feel?

RSS

Elsewhere

Latest Activity

Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Upcoming webcast: Join Angela Cavaliere from Montgomery County Community College as she demonstrates how to perform user testing to improve overall web experience. Register today!"
Jul 12
Michael E Matzkin joined Mark Greenfield's group
Thumbnail

WordPress

This group is for all those using WordPress as both a blogging platform and as a CMS
Jul 10
Dan Bashaw commented on Mark Greenfield's group WordPress
"Hi Samuel – WordPress will be a good choice for this kind of project. Can you let us know more about what features you are thinking of adding? It seems to me that a combination of a WordPress site and tightly integrated social media channels…"
Jun 29
Samuel Omotoso commented on Mark Greenfield's group WordPress
"I am just joining this platform and i started using wordpress lately. My interest is building and interactive alumni and membership site for my university. Any willing to help out?"
Jun 29
Samuel Omotoso joined Mark Greenfield's group
Thumbnail

WordPress

This group is for all those using WordPress as both a blogging platform and as a CMS
Jun 29
Samuel Omotoso is now a member of University Web Developers
Jun 28
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Functionality of your website should be your foundation, but design is an important next step. See how design enhances your site in part two of this series. "
Jun 26
David Luhr posted a discussion

Digital Content Manager at Westminster College

Westminster College in Salt Lake City, UT is looking for a talented Digital Content Manager. Join our Agile web team and manage content for our high-traffic website, which recently won Sitefinity's Website of the Year 2016 award.View the full job description and apply today: https://www.governmentjobs.com/careers/westminstercollege/jobs/1767574/digital-content-managerSee More
Jun 15
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Implementing a content governance plan, complete with workflows and approvals, is essential when building a digital strategy for your site. Register for our upcoming webcast with Stamats to learn best practices for content governance. "
Jun 15
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Web accessibility is an important aspect of any website. But where do you start when it comes to making your higher ed site accessible? Read on to see how easy it is to begin. "
Jun 14
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Using redirects on your site when change occurs can help with SEO. Find out more about how to handle reorganization and redirection in our latest blog post. "
Jun 1
Johnathan F Kelly is now a member of University Web Developers
Jun 1
Debbie joined Mark Greenfield's group
Thumbnail

WordPress

This group is for all those using WordPress as both a blogging platform and as a CMS
Jun 1
Debbie joined Mark Greenfield's group
Thumbnail

Accessibility

This group is for all those interested in Web Accessibility.See More
Jun 1
Debbie joined Mark Greenfield's group
Jun 1
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Change is inevitable, and you want to make sure your content is still consistent after you reorganize your site. Check out the importance of using dependency tags in OU Campus to make sure both your site visitors and search engines can still find…"
May 25
Allison Howard is now a member of University Web Developers
May 19
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Planning a dream kitchen is like redesigning a website. It's easy to change the colors, but if the content doesn't provide what users need, your site visitors will not find value. So where do you start?"
May 12
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"When thinking about valuable content for your higher ed site, try testimonials and quotes to attract prospective students. Download the latest E-Expectations report today. "
May 11
Lauren Zakich commented on Lynn Zawie's group OmniUpdate
"Check out more of these stats by downloading our latest E-Expectations Report today!"
May 4

UWEBD has been in existence for more than 10 years and is the very best email discussion list on the Internet, in any industry, on any topic

About

© 2017   Created by Mark Greenfield.   Powered by

Badges  |  Report an Issue  |  Terms of Service