We are in the process of building out a redesigned website for an university alumni magazine. A question has come up regarding SEO best practices for publications in general and specifically for a online university magazine. I figured this would be a great place to harness the wisdom of the crowds and come up with some creative solutions.
To clarify: we are covering all the basics in terms of website design best practices, but wanted to explore issues related to publications, since there is an assumption of more dynamic/fresh content and the concept of "issues" where 90 % of the core content is turned over with every issue. Any links or tips from your personal experience would be much appreciated. I'll post anything I find in my own research.