One of our departments wrote into a grant that he would do marketing using facebook ads. He has sent me the parameters for the ad segments... but in the end he wants to track every demographic, every age group, every university that he's targeting, etc, to see their clicks.
I could do this through google analytics and track the landing page clicks based on university, age group etc. However, this would result in having to create 100+ ads.
From what I've seen in the few ads I've ran in the past, it looks like Facebook doesn't offer this kind of information... ie: I can't see the age breakdowns of who clicked on my ads. Is this correct?
Is there an easier way to manage these ads? I've installed the facebook power editor, and it looks like that will be helpful here.
Thanks for any advice you can lend.