University Web Developers

University Web Developers

we are getting ready to publish our facebook profile and i was wondering how successful or unsuccessful other schools' profiles have been. anyone care to tell?

Views: 24

Replies to This Discussion

We launched ours (http://uchicago.facebook.com/profile.php?id=9183556279) on January 7th, with an e-mail blast to students and invitations to a few select alums that our director of communications knew were on Facebook. We had 148 "fans" by the end of the day, and have seen a steady increase of about 5-10 fans per day (we're at 225 now). It would seem that we've gone (slowly) viral.
Hi -- we set up a facebook group for our upcoming events. Users join the group and are sent a facebook alert every time a new event is added (or is close to coming up). We started a few months ago and now have more than 850 members. We put up a poster at each public event on campus telling people about the group.

We also have an e-mail subscription list for upcoming events but ever since we launched the facebook group, we have had more people joining the group than submitting their e-mail to the mailing list.

http://www.facebook.com/group.php?gid=7177509098
I work on the college level of a large university which has multiple colleges. We have two Facebook groups for alumni that seem useful so far, especially for letting the young alums know about events. We've had them for only a few months so we are still in the research period about how successful they are.
i started a facebook thing about 6 months ago, i think its really useful for putting events and photos that wouldnt normally be put on our website www.coventry.ac.uk

we get quite a lot of new students looking for friends before they even start their course, which is nice

http://www.new.facebook.com/pages/Coventry-United-Kingdom/Coventry-...
Our school has a facebook account. It seems fairly popular with recruits and current students. Overall, I think it is a success in that it is getting people more involved with what's happening in our little part of the world.
I'd love a little more information. If users sign up to be "fans" of your page, do they go on to interact further with you? I've signed up as a fan of a lot of pages on Facebook, but then generally never go to look at them again.

Do you have suggestions on how you use Facebook to keep people actively engaged and interacting with you?
The way to keep people engaged is to send out "updates" - notification of these will appear on your fans' home page, on the right sidebar, by where notifications of friend requests and such show up. You can also create events linked to your page, and invite fans to those events, and in their Facebook inboxes.
Is "group" the best way to go vs. setting up a profile or a page? Where do you post events in the "group"?
I would recommend setting up a "page" instead of a "group". Pages have more customizable features like the ability to add html and different applications. Pages also provide some "insights" as they call it. Visual information on page views, fans, wall activity, etc. There is also some demographic information available. You can also send out mass updates as Aaron mentioned targeting a demographic or just to all of your fans.

As far as posting events, groups and pages have an event box and when you are an admin you can create these events using the edit option.
Do you tend to segment your target groups or pages? A page focused more on alumni, another on prospective / admitted students, another for fans of the athletic teams?

From a marketing perspective, one would guess that the information that each of these groups is looking to receive on a page or group is significantly different. We've seen this sort of segmentation on the Facebook group side, but not very much on the Facebook page side.

Does one of these segments tend to drown out the others on a Facebook page? My inclination is that sports fans would tend to drown out discourse about admissions or alumni events (at least at schools in major sports conferences in sports like football, basketball, and baseball / softball).

RSS

Elsewhere

Latest Activity

Rachel Burt commented on Lynn Zawie's group OmniUpdate
"Now available in our OU Campus CMS, Global Search doesn’t require knowledge of navigating your website’s structure. It only requires general knowledge of the content or item you want to find. "
9 hours ago
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"For months, you’ve reviewed templates and created, deleted, and revised content for your new redesigned website. Now it’s time to move the content. "
yesterday
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"Join Caroline Roberts from iFactory for our next webcast on how to audit your content for a new CMS launch. Register today! "
yesterday
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"Are you using your website to your utmost advantage? Learn how to realize your site’s potential and hit your enrollment goals. "
Wednesday
David Hunt is now a member of University Web Developers
Tuesday
Jon Shaw posted a discussion

GPS Campus Shuttle Tracker / Tracking Services

Hello,We are considering options for gps tracking a small group of campus shuttles (5) on a small looping route.  There are several services available such as NextBus, TranLoc, and DoubleMaps, but these offer a full-service package that could be used by a municipal authority.We would like to look at simpler options.  We basically need to see where the buses are, and a good feature would be some built-in ETA for marked stops.  One option I found is LiveViewGPS.  It doesn't have the predictive…See More
Apr 13
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"Forms are a powerful tool to actively gather data from your website visitors and make informed decisions based on the results collected. "
Apr 13
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"Join us for an upcoming webcast on troubleshooting accessibility issues and how to ensure a smooth site experience for all. Register today! "
Apr 12
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"A major website redesign is a lot of work, but the results can have far-reaching effects. That’s why making sure your web CMS can handle the new technologies and features included in a redesign is imperative. "
Apr 11
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"We exist solely to make our customers successful. Without satisfied customers, we’d be out of business. "
Apr 9
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"If you manage one of the million websites affected by Drupalgeddon 2, the latest “highly critical” Drupal security breach, it may be time to rethink your web CMS. "
Apr 5
David Giordano is now a member of University Web Developers
Apr 5
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"When evaluating a new web content management system, make sure to get cross-campus input and buy-in, but avoid creating more work for your coworkers. "
Apr 4
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"It’s time to put to rest the notion that one can game search engine algorithms. "
Apr 4
Rachel Burt commented on Lynn Zawie's group OmniUpdate
"Multi-tasking and constant interruptions are inevitable when working in higher ed. The Notes Gadget can help. "
Apr 3
Katie Stompor posted a discussion

Sr. Web Developer at Purdue University Northwest

The Purdue Northwest Marketing & Communication team is looking for an experienced Sr. Web Developer. Find the full job listing here: http://purdue.taleo.net/careersection/nc_3/joblist.ftl?lang=en&portal=52400108274See More
Apr 2
Katie Stompor is now a member of University Web Developers
Apr 2
Andrew Grohowski joined Lynn Zawie's group
Thumbnail

OmniUpdate

Share your experiences using OmniUpdate CMS
Mar 29
Andrew Grohowski joined James Wanless's group
Thumbnail

User Experience and Interaction Design

Share and discuss issues that focus on user-centered design.
Mar 29
Andrew Grohowski joined Brandon Tilley's group
Mar 29

UWEBD has been in existence for more than 10 years and is the very best email discussion list on the Internet, in any industry, on any topic

About

© 2018   Created by Mark Greenfield.   Powered by

Badges  |  Report an Issue  |  Terms of Service