We're going to be conducting a survey (SurveyMonkey) to help determine how various audiences are using our website, how they navigate our site, etc. in anticipation for restructuring our information architecture. Since this seems to be a basic step most colleges must undertake when trying to determine what's working/what isn't prior to a redesign, are there any questions people have found particularly useful to ask that has proven to be enlightening?See More
I'm wondering what people think is the value of doing a holiday video for a college/university. What is the goal? Do schools make them simply because others are doing it? Who is the target audience - is it to maintain engagement with alums or to attract prospectives and their families? When do schools start planning them - (in September/October?) What do people see as a return on this investment of so much time?I'm asking because I have worked at one school where we made a holiday video…See More
"OU Campus users, have you signed up for this month's Training Tuesday? Don't miss out. Join us Tuesday, January. 27th, 2015 at 11:00 am PT and learn how to integrate social media channels together with OU Mashup!"