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Jim Roberts
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  • OP, NY
  • United States
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Jim Roberts posted a blog post

Education and Mobile Marketing

Why is a mobile marketing strategy good for educational institutions? Because communicating through a single channel alone is often ineffective andresponse rates can be alarmingly low. By orchestrating new media likeMobile Text, Email, IM, Voice, and Social Media, you can dramaticallyincrease enrollment, brand awareness, and return on investment. Why, you ask? Because:1) There are…See More
Feb 16, 2012
Jim Roberts posted a blog post

Mobile Applications Versus Mobile Web Sites In Education

The future of mobile development is a strong one. The question these days is..."Is it better to build a mobile website or a mobile app"? Will new and developing browser technologies like HTML5 make the…See More
Sep 2, 2011
Jim Roberts posted a blog post

Why Your Schools Social Media Strategy Is Falling Behind.

Recently, a colleague of mine made me aware of this great white paper on schools and their social media strategy. It was very interesting and I thought I would share an excerpt with you. "Two years ago, many administrators in higher education scoffed when they heard words like “tweet” and “poke.” Walk into an admissions…See More
Feb 2, 2011
Jim Roberts joined Eric Juden's group
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ASP.NET Developers

The group to join if you develop web pages and applications in ASP.NET
Dec 11, 2010

Profile Information

Employer?
.
Website:
http://happydeveloper.blogspot.com/
Personal Website:
http://happydeveloper.blogspot.com/
Find me on Twitter at:
http://twitter.com/ bertro9361
Find me on LinkedIn at:
http://www.linkedin.com/pub/jim-roberts/6/934/4ba
What department or office are you in?
Professional Services
Primary Job Responsibility
Lead Developer

Jim Roberts's Blog

Education and Mobile Marketing





Why is a mobile marketing strategy good for educational institutions? Because communicating through a single channel alone is often ineffective and

response rates can be alarmingly low. By orchestrating new media… Continue

Posted on February 16, 2012 at 8:30pm

Mobile Applications Versus Mobile Web Sites In Education

The future of mobile development is a strong one. The question these days is..."Is it better to build a mobile website or a mobile app"? Will new and developing browser technologies like…

Continue

Posted on September 2, 2011 at 11:00pm

Why Your Schools Social Media Strategy Is Falling Behind.

Recently, a colleague of mine made me aware of this great white paper on schools and their social media strategy. It was very interesting and I thought I would share an excerpt with you.



"Two years ago, many administrators in higher education scoffed when they heard words like “tweet” and “poke.” Walk… Continue

Posted on February 2, 2011 at 1:50pm

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HighEdWeb 2017: Call for Presentations is Open

The Higher Education Web Professionals Association is very pleased to announce that we are now accepting presentation proposals for the HighEdWeb 2017 Annual Conference, scheduled for October 8-11 in Hartford, CT.HighEdWeb 2017 is the conference BY and FOR higher education Web professionals who want to explore the unique web issues facing colleges and universities. Our profession is always growing, and we are looking for a wide variety of presenters and…See More
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