"Using Google Analytics, as Erik suggests, is the best way to discover which links are "in play." You could also do a focus group with prospective students, or you could try card sorting -- a venerable stand-by technique.
"For our global header nav, I've been tracking every click as an event in Google Analytics for several months. It's pretty clear now which links are popular and which are being ignored. I also use Crazy Egg to see clicks on the current…"
I just took a quick look - from a prospective student point of view. The first thing I want to know about is your degrees, so I hit that link under "Prospective students." I saw that the first degree listed says it's…"
Greetings,We are in redesign mode for several sites, including the University of Minnesota home site. We've determined this would be a good time reevaluate the standard web header and footer that we require for all UofM websites. The issue is how.We've made decisions in the past about what links go in the header and footer based on what kinds of items are globally useful. Simple enough. But...we will also be launching a new…See More
Hello,Some years ago our University made Google Sites available to our staff, faculty, and students. At that point, I coded a University branded header and footer and wrote instructions for use. Ultimately, the powers that be decided not to distribute this resource saying that Google could change their code at any time, disrupting the code I wrote and making a mess of any site that used these assets. (There was also some concern over putting our branding on a google.com address, but I'm less…See More
"At the University of Minnesota's Twin Cities (main) campus, we have had a very successful parent program for several years. We are in the midst of finally updating the parent website which outgrew its shell ages ago.
Before we started…"
"I think I need to clarify. We're not considering advertising on our main web pages. The requests (so far) have been coming from sites that are much more buried and may be cosponsored sites set up in conjunction with outside companies. At least…"
"I just posted this very question to the list! We've had two requests in the past two weeks about placing online advertising on our .edu sites. Our budget situation is dismal, and our colleges and units are thinking creatively about how they can…"
Electronic communication policy and standards, CSS, web templates
What CMS are you using?
What department or office are you in?
Primary Job Responsibility
Always changing! Right now I work with the U's home site and news sites, I maintain the online catalog and parent Web sites, write systemwide standards for electronic communications, design, code, maintain Web templates and consult with University units on template use. Oh, and now I'm tasked with investigating all aspects of social networking!
Number of students at your institution
50K on Twin Cities campus
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"I would support using LinkedIn for this group (and have confirmed that I am a member over there). Generally I follow highered topics/people on twitter, but long-range/complicated discussions are impossible on that platform. A combo of…"
"Emergency Alerts for OU Campus allows you to communicate with students, staff, and the community with custom website announcements. When time matters most, make sure your website is the go-to place for info."
"This is the first time I have been here in a long time. Selfishly, I would hope that you would be able to continue the site, but I understand realities. As I re-acquaint myself, I'm seeing a lot of value in what you have tirelessly built.…"
"Hi Mark, in line with many others who have posted, first a big thank you for providing this resource for so many years. I was a keen reader of it and occasional poster a good few years ago. And I loved my Website Hero mug until I dropped it and had…"
"I was a recent addition and did not find too much activity here that I could leverage but LinkedIn does seem to be the logical destination. Perhaps there is interest here and you can crowd source the migration. Migrating the content could…"
"I would be very sorry to see this resource go. I am just a one person shop at my college and feel quite a alone as far as anyone understanding the complexity of what I do. It's a wonderful thing to see people facing the same challenges I face…"
"I wouldn't feel necessary to stick with Ning if the cost isn't a burden. Facebook, LinkedIn, and Slack are all satisfactory options in my opinion. Slack is a great option for more instant communication, and you'll probably find a lot…"
"Thank you Mark, this has been an invaluable resource - particularly for seeing how our cohorts at other institutions approach the problems we all face.
But, as many people have said today, I haven't visited in a while. I think that's…"
"Regardless of where this goes, Mark, thanks for setting it up and running it all these years!
I find it quite useful myself, lurking mostly, but occasionally joining in where it might help us, or I might be able to provide value. I like having this…"
"OK, I give up. I am at Texas A&M, and @tamu.edu is not listed among those allowed to create userids. Can someone either (1) add TAMU.EDU or (2) send me an invitation to uwebd slack? (email@example.com).