University Web Developers

University Web Developers

Rachel Reuben
  • Female
  • Ithaca, NY
  • United States
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Rachel Reuben's Groups

Rachel Reuben's Discussions

Marketing Content Specialist

Started Mar 15, 2010

Social Media Interns - job descriptions
6 Replies

Started this discussion. Last reply by Rachel Reuben Nov 14, 2009.

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Rachel Reuben's Page

Latest Activity

Rachel Reuben left a comment for Michael A. Smith
"All fixed. Thanks :)"
Sep 28, 2010
Michael A. Smith left a comment for Rachel Reuben
"Hi, Rachel, Your profile on uwebd still says you're in New Paltz. Just an FYI! Best wishes, Mike"
Sep 28, 2010
Rachel Reuben joined Mark Greenfield's group
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Mobile

This group has been created to explore all things mobile as they relate to higher ed
Sep 26, 2010
Richard Gordon replied to Rachel Reuben's discussion Social Media Policies & Guidelines
"This must be the summer of SM Policies. We're starting to work on this at UD--reviving an effort started about 20 months ago. . . . Our work area/public notes is/are online at http://sites.udel.edu/richard-test/?page_id=6 . . . . Feel free to…"
Jul 16, 2010
Georgiana Cohen replied to Rachel Reuben's discussion Social Media Policies & Guidelines
"We just published our social media guidelines: http://ur.tufts.edu/socialmedia"
May 4, 2010
Rachel Reuben replied to Doug Thompson's discussion Facebook Fan Page...to "open" or not?
"I have to admit, this thread surprised me. I didn't know any college's didn't have their Facebook Pages open to the public. Why else should you have a presence there if they can't engage with each other and with your content?…"
Apr 27, 2010
Rachel Reuben replied to Mark Greenfield's discussion E-Expectations 2010: What Questions Do You Have For Prospective Students
"I'd like to know more information about how prospective students perceive our various outposts on Facebook. - Groups or Pages -- Do they perceive a difference when looking at a school, how do they want to connect with us? - class of 20xx groups…"
Jan 12, 2010
Patrick Powers replied to Rachel Reuben's discussion Feature stories on the university's main home page
"1. Not nearly as often as we'd like. Probably once every other week. 2. Office of Public Affairs. 3. One. The failure of the feature stories on our front page shouldn't be fully blamed on the one person charged with posting them.…"
Dec 18, 2009

Profile Information

Employer?
Ithaca College
Website:
http://www.ithaca.edu
Personal Website:
http://rachelreuben.com
Find me on Twitter at:
http://twitter.com/rachelreuben
Find me on LinkedIn at:
http://linkedin.com/rachelreuben
List three areas of expertise or specialization.
social media, marketing & branding, crisis communication
What CMS are you using?
home-grown
What department or office are you in?
Office of Marketing Communications
Primary Job Responsibility
Associate Vice President for Marketing Communications
Number of students at your institution
6,500

Rachel Reuben's Blog

"Web First" Philosophy

Oh, how I love this post from mStoner, and how I hope it will help me to continue to grow our Web operation in the near future....

"An often-repeated mStoner mantra is that a college or university’s most important marketing and information tool is its website. That’s the foundation of our “web first” philosophy, and the reason why we encourage clients to make long-term investments in web content,… Continue

Posted on February 21, 2008 at 5:00pm — 2 Comments

Web IS about Customer Service

Gerry McGovern's latest post, "Web professional: Are you ready to serve?," in my opinion is his best yet. He just hit the nail right on the head. This is a point I've been trying to make on my campus for a decade.... and I've made many people not-so happy because I refuse to give-in to the bells & whistles just to serve them and not the customer. There is a way to balance the aesthetics, and throw in the… Continue

Posted on January 27, 2008 at 9:00am — 2 Comments

Comment Wall (7 comments)

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At 12:31pm on September 28, 2010, Michael A. Smith said…
Hi, Rachel,

Your profile on uwebd still says you're in New Paltz. Just an FYI!

Best wishes,
Mike
At 7:48pm on June 2, 2009, kfrantzich said…
Read your post titled "Image Library...". We are also using Portfolio and about six months ago, we started posting pictures to Flickr. I have a few questions about your migration and process. When you have some time, could you shoot me an email?
At 4:28pm on October 8, 2008, Lance Merker said…
You're very welcome. Looking forward to both!
At 12:06pm on March 18, 2008, Michael Monina said…
Hi Rachel, thanks for the welcome.
At 5:33pm on January 27, 2008, Daniel JS Lewis said…
Hi Rachel! :)
At 10:39am on January 15, 2008, Drew Hill said…
Hi Rachel!
At 10:36am on January 15, 2008, Donna Lehmann said…
Hi hi!
 
 
 

Elsewhere

Latest Activity

Rachel Mele commented on Lynn Zawie's group OmniUpdate
"There’s no need to hire a pricey consultant to tell you if your college or university website is performing. Just ask your students. "
3 hours ago
Jessie Groll posted a discussion

Thoughts on "part-time work from home" for a web developer?

This isn't a posting for a job (but hopefully that will be coming soon!)We are looking to hire a new web developer, and have gotten the OK from HR to offer this with the possibility of working from home a few days of the week, and in the office the other days. We're hoping to draw in some more candidates from outside of our local area. This is only the second position at our institution that is not fully on site, so we're in uncharted territory!I'm curious to know, does anyone work part-time…See More
yesterday
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Join us for our next webcast with Stephen Fornal from Tarrant County College and learn how to simplify web layouts with CSS Grid and Flexbox! "
Thursday
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Congrats to Robin Oliver of Western Carolina University for being named the 2018 AMA Higher Education Marketer of the Year! "
Nov 7
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"There is a simple way to advise content contributors about writing content for your school’s website: “Go with the Flow.”"
Nov 6
Jon Shaw posted a discussion

The .app domain

Have any schools jumped on board the .app domain?See More
Nov 5
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Check out these 5 steps to conducting a successful website pilot content audit"
Nov 2
Profile IconHilary Knox, Anthony Vela and Tina Burnell joined University Web Developers
Nov 1
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Register now for our next webcast to learn about differences in accessibility laws, best practices, and free tools to help test the accessibility of your own sites! "
Oct 31
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Every year, there is always a surprise statistic to learn in the E-Expectations Trend Report about prospective students. What was it for 2018? "
Oct 31
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"The good news about conducting a website content audit is that there are a number of free and fee-based tools to make the process faster and easier. "
Oct 25
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"When designing a targeted marketing campaign for first-generation students, consider these 5 points"
Oct 24
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"You know that compiling a comprehensive report of your website’s content and its data is a key step in a website redesign, but what does it mean? "
Oct 18
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Here’s some advice: save your money being spent on direct mail and focus your marketing efforts online. "
Oct 16
Rachel Mele commented on Lynn Zawie's group OmniUpdate
" Before you launch into new content creation or migrate content to your new website during a redesign, save time and resources by evaluating your existing content. "
Oct 12
Jessie Groll replied to Jessie Groll's discussion Front End Web Developer Opening at Indiana University of Pennsylvania
"Note, the deadline has been extended on this search!"
Oct 11
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"If a website redesign is in your future, our new white paper is a must-read! It’s a step-by-step guide to auditing your content so your new site is well-organized, streamlined, and replete with high-performing pages. Download now!"
Oct 10
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Check out these 5 biggest takeaways from the 2018 E-Expectations Trend Report: "
Oct 9
Rachel Mele commented on Lynn Zawie's group OmniUpdate
"Information architecture should not be an afterthought in a website redesign, but rather, one of the main priorities. "
Oct 4

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