University Web Developers

University Web Developers

Rachel Reuben
  • Female
  • Ithaca, NY
  • United States
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Rachel Reuben's Discussions

Marketing Content Specialist

Started Mar 15, 2010

Social Media Interns - job descriptions
6 Replies

Started this discussion. Last reply by Rachel Reuben Nov 14, 2009.

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Rachel Reuben's Page

Latest Activity

Rachel Reuben left a comment for Michael A. Smith
"All fixed. Thanks :)"
Sep 28, 2010
Michael A. Smith left a comment for Rachel Reuben
"Hi, Rachel, Your profile on uwebd still says you're in New Paltz. Just an FYI! Best wishes, Mike"
Sep 28, 2010
Rachel Reuben joined Mark Greenfield's group


This group has been created to explore all things mobile as they relate to higher ed
Sep 26, 2010
Richard Gordon replied to Rachel Reuben's discussion Social Media Policies & Guidelines
"This must be the summer of SM Policies. We're starting to work on this at UD--reviving an effort started about 20 months ago. . . . Our work area/public notes is/are online at . . . . Feel free to…"
Jul 16, 2010
Georgiana Cohen replied to Rachel Reuben's discussion Social Media Policies & Guidelines
"We just published our social media guidelines:"
May 4, 2010
Rachel Reuben replied to Doug Thompson's discussion Facebook Fan "open" or not?
"I have to admit, this thread surprised me. I didn't know any college's didn't have their Facebook Pages open to the public. Why else should you have a presence there if they can't engage with each other and with your content?…"
Apr 27, 2010
Rachel Reuben replied to Mark Greenfield's discussion E-Expectations 2010: What Questions Do You Have For Prospective Students
"I'd like to know more information about how prospective students perceive our various outposts on Facebook. - Groups or Pages -- Do they perceive a difference when looking at a school, how do they want to connect with us? - class of 20xx groups…"
Jan 12, 2010
Patrick Powers replied to Rachel Reuben's discussion Feature stories on the university's main home page
"1. Not nearly as often as we'd like. Probably once every other week. 2. Office of Public Affairs. 3. One. The failure of the feature stories on our front page shouldn't be fully blamed on the one person charged with posting them.…"
Dec 18, 2009

Profile Information

Ithaca College
Personal Website:
Find me on Twitter at:
Find me on LinkedIn at:
List three areas of expertise or specialization.
social media, marketing & branding, crisis communication
What CMS are you using?
What department or office are you in?
Office of Marketing Communications
Primary Job Responsibility
Associate Vice President for Marketing Communications
Number of students at your institution

Rachel Reuben's Blog

"Web First" Philosophy

Oh, how I love this post from mStoner, and how I hope it will help me to continue to grow our Web operation in the near future....

"An often-repeated mStoner mantra is that a college or university’s most important marketing and information tool is its website. That’s the foundation of our “web first” philosophy, and the reason why we encourage clients to make long-term investments in web content,… Continue

Posted on February 21, 2008 at 5:00pm — 2 Comments

Web IS about Customer Service

Gerry McGovern's latest post, "Web professional: Are you ready to serve?," in my opinion is his best yet. He just hit the nail right on the head. This is a point I've been trying to make on my campus for a decade.... and I've made many people not-so happy because I refuse to give-in to the bells & whistles just to serve them and not the customer. There is a way to balance the aesthetics, and throw in the… Continue

Posted on January 27, 2008 at 9:00am — 2 Comments

Comment Wall (7 comments)

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At 12:31pm on September 28, 2010, Michael A. Smith said…
Hi, Rachel,

Your profile on uwebd still says you're in New Paltz. Just an FYI!

Best wishes,
At 7:48pm on June 2, 2009, kfrantzich said…
Read your post titled "Image Library...". We are also using Portfolio and about six months ago, we started posting pictures to Flickr. I have a few questions about your migration and process. When you have some time, could you shoot me an email?
At 4:28pm on October 8, 2008, Lance Merker said…
You're very welcome. Looking forward to both!
At 12:06pm on March 18, 2008, Michael Monina said…
Hi Rachel, thanks for the welcome.
At 5:33pm on January 27, 2008, Daniel JS Lewis said…
Hi Rachel! :)
At 10:39am on January 15, 2008, Drew Hill said…
Hi Rachel!
At 10:36am on January 15, 2008, Donna Lehmann said…
Hi hi!


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Colleen Brennan-Barry posted a discussion

HighEdWeb 2017: Call for Presentations is Open

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