Susanne Starck has not received any gifts yet
Last fall Google Analytics added a new feature called Real-Time. These new reports let you see what’s happening on your site, as it happens.
In my department there are several people who tweet, post on Facebook and send out e-newsletters and other marketing materials. The Real-Time reports give them immediate feedback on the effectiveness of their efforts.
It also shows us what’s trending. One morning, referrals and active pages focused on the nursing program. An hour later, as…Continue
Posted on January 27, 2012 at 7:00am
Posted on January 16, 2012 at 10:52am
My previous post was about how students were confused regarding what information was on portal vs. what was on the external web site, and changes we had made to help them figure it out.
Today I came across a great example. Santa Barbara City College,identifies pathways with START HERE! and emphasizes content that is unique to their student portal, under the heading "What's Inside."
And, notice the way they present…Continue
Posted on December 21, 2011 at 5:17pm
Students at Harper College must use the student portal for all business-related transactions, such as registering, paying tuition and accepting financial aid awards. But most other information—academic programs, college catalog, calendar of events, advising—is on the external site.
Through user testing, we saw that students were confused about which site to go to, to accomplish particular tasks. They would search the external site for information that was only available on…Continue
Posted on December 21, 2011 at 7:03am