Google Page Rank of your uni home page
Alexa Traffic Rank + Quantcast + Compete
Majestic SEO number of external backlinks + ahrefs number of incoming links
Number of unique visitors
Time spent on key…"
"I'm not going to begin to suggest I'm a good source for information on this, because I'm currently trying to figure out success as well, but I'd suggest:
Goal conversions: online applications, info requests, contact request…"
We are redesigning our .edu website and are looking at ways to measure success. We are looking to define which metrics we will use to determine success and increased performance of our site. What metrics do you use to measure the success of your web efforts?See More
"I use to work for an organization who would market to high-school students by going through the local schools/school districts. However, you must have an initiative the district is working with typically. I would start in the school districts and…"
This question might seem basic to most of you, but my university, which caters mainly to adult students, we still struggle with it.How do you get names and contact info (emails and postal addresses) for high school juniors and seniors; and their parents to market to?Do you purchase lists, work with local schools or their districts.Any tips would be appreciated.ThanksSee More
I’m writing to let you know of an awesome opportunity for any of your current students who have an interest in a web-related field, whether it’s on the technical side or content-creation side (or both!): CrowdSource Summit: A Conference for Emerging Web Professionals.This conference is presented by the Higher Education Web Professionals Association, known more affectionately as HighEdWeb. I’m a member, and I attend its Annual…See More
The Web Communications team at Virginia Tech seeks a web designer/developer. This is an exciting time to join our team. We are migrating to a new content management system and expect this person to assist in the effort to develop templates, implement designs, and help us determine how the visual standards will evolve for new devices. Going forward, the successful candidate will work to develop new layouts for the web, mobile devices, and apps. Full job description with a link to the…See More
The Digital Communications Manager is a key member of the leadership team of the Marketing and Communications office. Reporting to the director of Marketing and Communications and working with highly motivated colleagues, the manager will oversee a cohesive, leading-edge digital communications strategy that advances the university's national and global impact and image. The manager will oversee staff responsible for the UAF website, social media, and videography. The Digital Communications…See More
In our first annual higher education web survey report, almost 250 individuals and 169 higher education institutions reveal where they focus their online marketing activities, how they measure their online efforts and how they engage with their audiences. Discover the results for yourself by downloading a free report today: http://www.terminalfour.com/survey2014/See More