Adobe released the Dreamweaver (DW) CS4 beta on labs.adobe.com last week (along with betas for Fireworks and Soundbooth). The beta is available until final release for anyone with a CS3 serial number. If you use DW regularly, go get the beta! You can run the beta while still running CS3. This is a huge release, especially in terms of workflow efficiencies, with strong attention to standards.
My workflow to date generally involves efficiency-garbling tool-switching. Here’s a breakdown:
1. Dreamw…
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Posted by Julie Strothman on June 4, 2008 at 9:38am —
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Having been moved into the marketing department at our university, it has afforded me the opportunity to attack some different problems from a new angle, and it has also allowed me to engage some ideas that had been floating around that weren’t necessarily an appropriate goal while in the IT department. Something I am coming to realize is just how different web marketing is from the garden variety, and how it is viewed and approached by those who need it to be successful these days. The reason t…
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Posted by Michael Fienen on June 2, 2008 at 1:18pm —
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Jeremiah Owyang is one of my favorite commentators on Social Media. I have been thinking about his post "Web Strategy: How to evolve your irrelevant corporate website" for quite some time and if this is applicable to higher ed sites.
The basic premise is that the corporate website (yourcompany.com) is becoming less relevant and marketing is no longer about your domain and Google search results. To stay relevant, the corporate website of the future will be a credible source of opinion and fact,…
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Posted by Mark Greenfield on April 18, 2008 at 1:41pm —
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Researchers from University:
http://www.nanopaprika.eu
Spicy network of NanoScience, Nanopaprika.eu - The International
NanoScience Community started life in November 2007 and, today, counts
more than 480 members. It is a virtual meeting point for res…
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Posted by Andras Paszternak on April 13, 2008 at 5:30pm —
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How many of the higher education institutions you know about actually give tests (quizzes, exams) to gauge the ability of your students? Does it also help gauge the effectiveness of your lessons?

My guess is that all of them do. Then why, when it comes to a website, shouldn't we test it to make su…
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Posted by John O'Keefe on April 11, 2008 at 10:30am —
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Georgia Tech wants to know...
Are you looking for a way to propel yourself to the forefront of the technology industry? If so, Georgia Tech, a leader in the technology industry has recently launched two new professional education Web certificate programs. Both programs provide practical, hands-on training. They are:
- The Web: Mastering the Major Components
- Web Programming: Unlocking the Code
Courses can be taken separately or as an entire certificate program. When you register for an entire…
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Posted by Katie Takacs on March 28, 2008 at 1:30pm —
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Following up the completion of one of our first successful forays into using dotCMS on campus, I thought it would be time to discuss what we did and how we did it, to give you an idea of what is possible within the platform. I mentioned in past articles that dotCMS is a powerful CMS framework, you just have to assemble the pieces. Think of templates, structures, containers, and content like Lego blocks. You can have tons of them, different shapes and sizes, and depending on how you assemble them…
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Posted by Michael Fienen on March 11, 2008 at 3:27pm —
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The Experiment: Do more with less. Could I increase my “presence” within the “social web” without increasing time or labor to do so, and without having to navigate through a dozen sites a day in order to keep up?...
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Posted by Michael Fienen on March 7, 2008 at 12:14pm —
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Posted by Bradjward on March 7, 2008 at 10:50am —
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The game has fundamentally changed. A seismic shift is underway. The social web is here. Dialogue has replaced monologue. The conversation is the message. Communities dominate brands. It’s time to join the conversation.
So how should colleges and universities leverage the full potential of this new paradigm? It’s time to think about creating a new position - the CMO. No, not a Chief Marketing Officer, but a Community Management Officer.
Read the rest at…
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Posted by Mark Greenfield on February 26, 2008 at 9:52am —
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Oh, how I love
this post from mStoner, and how I hope it will help me to continue to grow our Web operation in the near future....
"An often-repeated mStoner mantra is that a college or university’s most important marketing and information tool is its website. That’s the foundation of our “web first” philosophy, and the reason why we encourage clients to make long-term investments in web content, architectur… Continue
Posted by Rachel Reuben on February 21, 2008 at 4:00pm —
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Link
Every now and then, the people behind the Freakonomics Blog ask questions to experts. Today, they asked the following question:
Has social networking technology (blog-friendly phones, Facebook, Twitter, etc.) made us better or worse off as a society, either from an economic, psychological, or sociological perspective?
I know this doesn't perfectly mat…
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Posted by Samuel Kallen on February 15, 2008 at 2:02pm —
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Hey all, I was fortunate enough to be at the dotCMS Open Minds 2008 conference this past weekend, and was blogging from the event. It was a good time, and an excellent event. Reports are broken up by the day, and I del.icio.us'ed several URI's from the event. Enjoy!
Day 1Day 2…
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Posted by Michael Fienen on February 11, 2008 at 8:05pm —
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I thought this was really interesting, mostly because it supports my theory that "social networking" is just another web 2.0 bubble that is highly publicized but in the end it will be forgotten like that website that would overnight you a ham sandwich.
http://www.theregister.co.uk/2008/01/31/myspace_fb_comscore_drop/ Continue
Posted by Samuel Kallen on January 31, 2008 at 12:52pm —
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The other day I started talking a little bit about my experiments with
OpenID, a new, portable, and universal authentication scheme for web
sites. I’ve been continuing this since then, and have some newer
information I want to share with you. Originally, one of my primary
concerns was that of security...
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Posted by Michael Fienen on January 30, 2008 at 12:37pm —
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Late last year I changed my Facebook status to read "Why should I use
Twitter?" Within five minutes,
Matt Herzberger had a
post on my wall with some resources to get me started. So I decided to take the plunge and have been mildly tweeting (twittering ?) ever sense.
Last December, a social media expert and blogger, Jer…
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Posted by Seth Meranda on January 29, 2008 at 6:08pm —
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I felt it was time to take a closer look at a content management system
I am getting very involved with. One might say I’m drowning in it. I
prefer to think of it as being choked by it, heh. Really, it’s a very
interesting system, and a fantastic tool for the price. I have worked
with a number of
CMS's over the years: Coranto, e107, Joomla, Mambo, Wordpress, Drupal, and a few others...
[…
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Posted by Michael Fienen on January 29, 2008 at 11:43am —
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The first videos from the Flip Ultra are now online at YouTube. Christina took the camera for the weekend, and in 3 short days we now have video of:
- Butler Basketball Game
- Places to eat near campus
- Inside Clowes Hall during a performance
- Tour of sorority house
Tomorrow I have to tweak Community Server to allow the videos to be embedded directly into the blogs, but I'v…
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Posted by Bradjward on January 28, 2008 at 11:03pm —
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Gerry McGovern's latest post, "
Web professional: Are you ready to serve?," in my opinion is his best yet. He just hit the nail right on the head. This is a point I've been trying to make on my campus for a decade.... and I've made many people not-so happy because I refuse to give-in to the bells & whistles just to serve them and not the customer. There is a way to balance the aesthetics, and throw in the occasi…
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Posted by Rachel Reuben on January 27, 2008 at 8:00am —
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Why isn’t Contribute equipped to handle large scale (~10,000+ pages)
sites? Contribute doesn’t really have the tools to do anything with
regards to content reuse across a site. So as a result, there’s no way
to develop interactivity (well, really, you can’t develop anything with
it, it’s not a developer tool).....
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Posted by Michael Fienen on January 24, 2008 at 3:38pm —
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I spent last night doing some research that I believe to be worth
sharing for those interested in the subject. In an effort to improve
flexibility of this blog, as the announcement above mentions (at least
at the time this was written), I now support OpenID.
OpenID is a neat new technology that serves as a universal login among
sites that support it. Believe it or not, that is more and more places:
AOL,
LiveJournal, Wordpress.com, and…
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Posted by Michael Fienen on January 23, 2008 at 5:18pm —
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I have recently become very frustrated with IE6's inability to handle PNG files. If you are a person that likes to use sharp great looking images, you'll find PNG to be the ultimate for web browsers. However, IE 6 and older can't render the PNG format. PNG is especially useful for semi-transparent images, which GIF can not handle. There are Javascript fixes, but not if the images ae in your css. There is also PHP workarounds, but this is long huge code, for which I say "why bother when you can d…
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Posted by Jackson on January 16, 2008 at 2:56pm —
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Based on
http://www.youtube.com/watch?v=c-SSu3tJ3ns , Content Aware image resizing is awesome.
Using the program at
http://rsizr.com/ , I've manipulated a few pictures of my old friend James Duke.
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Posted by Samuel Kallen on January 14, 2008 at 3:50pm —
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Want an easy way to keep track of what your school’s ‘customers’ are saying about you? Check out Google Alerts, and monitor the Alerts as they come in. You can choose to get Alerts as they happen, or a comprehensive email at the end of each day. You can
also get text or HTML emails. I have Alerts set up for “Butler
University”, “Butler Bulldogs”, “Butler U.”, and “Butler Bloggers”.
Here’s a good example: I get an Alert of…
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Posted by Bradjward on January 14, 2008 at 12:14pm —
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Because I'm not technologically intelligent enough to know how to syndicate content here, check out
The Old College Try for my latest blog posts.
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Posted by Deanna Woolf on January 11, 2008 at 2:16pm —
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The Boston Globe just published an interesting article called
Colleges turn to Web tools in hunt for '08 freshmen. While most of the information is not news to us, it is another arrow in the quiver when convincing administrators that Web 2.0 tools are important in student recruitment. I particularly like the emphasis on being authentic.
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Posted by Mark Greenfield on January 11, 2008 at 11:24am —
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As part of my new years resolution to get out into the online community more I've setup a personal blog about Internet Marketing for Higher Education. Come visit it and tell me what you think.
.eduGuru
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Posted by Kyle James on January 10, 2008 at 1:30pm —
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Here are a few of the blogs I recommend on Social Networking:
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Posted by Mark Greenfield on January 6, 2008 at 12:20pm —
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It's official - thanks to this video, Crank Dat Soulja Boy is no longer cool.
http://www.youtube.com/watch?v=aLZRDAgMpTk Continue
Posted by Todd on December 21, 2007 at 11:19am —
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[Note: Also posted at Squaredpeg.com]
The Pew Internet and American Life Research team has made their most recent research available here (PDF). Read it, chew on it, pass it around the office, and learn from it. It seems nearly every categ
…
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Posted by Bradjward on December 20, 2007 at 2:51pm —
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Over the past few months I’ve been happy to see many of my colleagues at UB and other institutions starting to use social networks. Not only are they on sites like Facebook and
LinkedIn, they are actively using them to build relationships.
The next step will be the development of niche social networks. Think of it as the intersection of social networks and the long tail. While Facebook and LinkedIn attract millions of use
…
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Posted by Mark Greenfield on December 14, 2007 at 9:04pm —
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So, today I wrote the dirtiest function I have ever written in PHP. I
typed more profanity at once than I think I ever have in the past. As
part of a new AJAX (Asynchronous Javascript And XML) live search query
displayer I wrote for our Google Mini, I had to do some...
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Posted by Michael Fienen on December 14, 2007 at 2:28pm —
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In the field of higher education, universities have a unique roll in terms of their web site and the services that we provide to visitors and users. Because the landscape of a university is so expansive, it can be easy to get caught up trying to showcase and provide for many different fields...
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Posted by Michael Fienen on December 13, 2007 at 10:15pm —
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