User testing brings good results
Students at Harper College must use the student portal for all business-related transactions, such as registering, paying tuition and accepting financial aid awards. But most other information—academic programs, college catalog, calendar of events, advising—is on the external site.
Through user testing, we saw that students were confused about which site to go to, to accomplish particular tasks. They would search the external site for information that was only available on…
ContinueAdded by Susanne Starck on December 21, 2011 at 7:03am — No Comments
College web sites struggle to engage students
The announcement that the Gates Foundation Invests in Facebook App for College Studentsprompted our organization to look at what we're already doing on Facebook.
We do get more conversations on Facebook (particularly during events like last week’s blizzard!), but we only have about 2,300 people in our Facebook community. Impressive for for our Facebook efforts, but much smaller than our total student…
ContinueAdded by Susanne Starck on February 12, 2011 at 6:30pm — No Comments
Make decisions based on quality data
An organization that practices accountability will be able to measure the success of their students and use that information to improve. Being accountable means tracking the money and efforts spent, then using statistical measurements to determine outcomes and finally, making those outcomes public.
Good resources for learning more about accountability systems:
Added by Susanne Starck on January 12, 2011 at 6:00pm — No Comments
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